Zackofallfades

I had this idea (early-pandemic while on a run) and I called my friend Zack Teachman, a barber and hair colorist who had moved down to Huntington Beach, California, his Instagram handle is: @zackofallfades

I told him that I loved the handle... remixing the play on words "Jack" of all "Trades" with his name and a cheeky nod to his profession... and I said I wanted to brand it.

I described a calling card (a la The Joker) that looked like any Jack/King from a deck of cards, but instead of Spades, Hearts, Clubs, or Diamonds, it would essentially be the Jack/King of Barbers... or if you will, the Zackofallfades.

• IDENTITY
• BRANDING
• ILLUSTRATION
• WEB DEVELOPMENT